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Home>Blog>The Top Skincare and Makeup Launches of 2020 to Shop in 2021

The Top Skincare and Makeup Launches of 2020 to Shop in 2021

MIRA BEAUTY • updated Jan 4, 2021
The Top Skincare and Makeup Launches of 2020 to Shop in 2021

Carry these beauty products into the new year

The year 2020 was pretty strange, there’s no doubt about it. But these past twelve months have also taught us to be grateful for the little things - like all the peels, lipsticks, eyeshadows and tinted moisturizers that launched in 2020! While some of us lived in only lip gloss and leggings while in quarantine, others took the time to learn a few new beauty skills right from their living room.

Glitter cut crease and ombre lip, anyone? These makeup looks wouldn’t be complete without the best makeup and skincare launches of 2020, giving us a little excitement in a stressful year and making us feel cute when we needed it the most. It wasn’t just your PPE mask that was bedazzled, but also your eyes with the Makeup by Mario Master Metals Eyeshadow Palette. And your natural, everyday makeup looks were topped off with Huda Kattan’s first ever mascara, which we’ll definitely carry with us into 2021.

As you’re following all the best makeup trends of 2021, here are the best makeup and skincare products on MIRA BEAUTY you need in the new year.

F-Balm Electrolyte Waterfacial by Drunk Elephant, $18

F-Balm Electrolyte Waterfacial by Drunk Elephant
Source: Drunk Elephant

Whoever said that beauty miracles don’t happen overnight, clearly hasn’t tried enough Drunk Elephant skincare products. And the F-Balm Electrolyte Waterfacial is an overnight mask that quenches thirsty skin and restores electrolyte balance for a complexion as bright as your 2021 future. In true Drunk Elephant style, it’s packed with tons of clean and nourishing ingredients to transform your skin. We're talking about a Four-Electrolyte Blend with antioxidant-rich and powerful humectant ingredients (coconut water, sodium PCA, magnesium PCA, and prickly pear extract) that can do it all. Intensely hydrate and support the skin’s natural moisture barrier, calm inflammation and redness, and prevent moisture loss due to environmental stress. These electrolytes are joined by Vitamin F with soothing fatty acids to improve skin texture and maintain suppleness, and Niacinamide to reduce wrinkles and signs of aging. A Drunk Elephant overnight mask that’s packed with the top skincare ingredients of 2020, and lets you wake up with a glowing complexion on New Year’s Day? That’s why you need F-Balm Electrolyte Waterfacial in your 2021 skincare routine.

Master Metallics™ Eyeshadow Palette by Makeup By Mario, $48

Master Metallics™ Eyeshadow Palette by Makeup By Mario
Source: Makeup by Mario

Mario Dedivanovic isn’t just a celebrity makeup artist, he’s the celebrity makeup artist. Besides being Kim Kardashian’s go-to glam guru, his artistry is celebrated all over the world… and the launch of Makeup By Mario in 2020 excited glam makeup lovers everywhere. Looking for a metallic eyeshadow masterpiece, like you’re used to seeing from Kim K herself? Master Metallics™ is your new go-to for 2021. These 12 eyeshadow shades have a lightweight, creamy texture and blend out easily across your lids to create A-list sparkly eyeshadow looks. You have all the metallic favorites like gold, copper, pearl and bronze… along with a green hue that’s just begging for an olive smokey eye. This eyeshadow palette isn’t just a glam makeup lover’s dream, it’s also a symbol of Mario Dedivanovic and his unique style of artistry. "My go-to universal metallic shadows create endless eye looks in 12 creamy, luxurious shades that melt onto the lids,” he says about Master Mattes. The versatility of these shades is real, and you know you can trust Mario to provide the most buildable, creamy, and smooth formula ever.

With Gratitude Dewy Lip Balm, $16

With Gratitude Dewy Lip Balm
Source: Rare Beauty

If there was one beauty product that we’d say really symbolized the year 2020, it’s the With Gratitude Dewy Lip Balm by Rare Beauty. Selena Gomez’s much-anticipated beauty line launched in September to rave reviews, and this is one of the best Rare Beauty products in a radiant lineup. The lipstick and lip balm hybrid is a representation of our 2020 mood - wanting to look cute without putting in too much effort - and keeps your lips moisturized with Shea Butter while providing a subtle and dewy tint of color. Pink, brown, clear… each hue is stunning on all skin tones and tops off your everyday and glam makeup looks. Wear the muted peach shade Praise for your everyday makeup looks for Zoom school, and switch to the bright coral hue Blessed for your first girl’s night post-quarantine. Look back on 2020 with gratitude, as this lip balm-lipstick hybrid is everything.

Kush Liquid Eyeliner by Milk Makeup, $22

Kush Liquid Eyeliner by Milk Makeup
Source: Milk Makeup

Your KUSH Waterproof Mascara needs a friend, and it’s this liquid eyeliner by Milk Makeup. The brand is all about artistry and expressing your own unique self through makeup, and you can do just that in 2021 with this felt-tip pen. It’s infused with Cannabis Seed Oil to hydrate and condition the delicate eyelid skin, and prevent tugging or pulling for the most precise looks. Whether you’re adding a simple line on the top lid or creating a full-blown cat eye, there’s never any fear of smudging or ruining your graphic liner at the last second. Come on, would Milk Makeup do that to you? It also lasts twice as long as your typical eyeliner, with a flippable tip that you can simply reverse for a good-as-new felt pen.

Cheer Up Brightening Vitamin C Eye Cream With Acerola Cherry by farmacy, $45

Cheer Up Brightening Vitamin C Eye Cream With Acerola Cherry by farmacy
Source: farmacy

The best Vitamin C skincare products have been our holy grail all throughout 2020 - as they provide everything from a brightness boost to protection against environmental stress to anti-aging benefits. All the things our stressed out skin needed in this crazy year. And you’ll be looking fruity and fresh with the Cheer Up eye cream by farmacy. Eye cream is a necessity for people of all ages, and this super-hydrating treatment contains all the Vitamin C you need (from Acerola Cherry, of course) to eliminate dark circles and signs of aging around the eyes. The moisture surge arrives with a potent combination of four different types of Hyaluronic Acid, made to deliver long-lasting hydration to the most dry areas of your skin, and a duo of Sacha Inchi Peptide and Caffeine to lift and energize your eyes. Casually say “bye, Felicia” to 2020, and your dark circles, with this revitalizing eye cream that makes the best late holiday gift.

Revealer Concealer by Kosas, $28

Revealer Concealer by Kosas
Source: Kosas

Move over, tarte Shape Tape. This makeup-skincare product by Kosas isn’t just one of the best  beauty launches of 2020, it may just be the best concealer you’ll ever find. This medium-coverage, ultra-creamy formula is a 3-in-1 treatment: concealer, eye cream, and spot treatment. It’s packed with Caffeine and Pink Algae to brighten, Arnica and Provitamin B5 to soothe, and Peptides and Hyaluronic Acid to plump and hydrate… all while sending last night’s puffiness and eye bags packing for good. Tons of beauty publications can’t get enough of the glowy finish, with HYPEBAE calling it the “secret to glowing, dewy skin” and InStyle saying that Revealer Concealer makes you “dewy in all the right places.” For the record, our MIRA community definitely agrees. 96% say that this concealer is brightening, blendable, and not creasing!

Plum Plump Hyaluronic Serum by Glow Recipe, $42

 Plum Plump Hyaluronic Serum by Glow Recipe
Source: Glow Recipe

Glow Recipe skincare products are always sweet, smooth, and influencer-approved, and the Plum Plump Hyaluronic Acid Serum is no exception. It launched in September 2020 to rave reviews, and kept the dullness and dryness away all season with ultra-hydrating ingredients from your favorite fruit. It’s formulated with three types of antioxidant-rich plum to hydrate, nourish, and rejuvenate the skin over time - which is even more effective when paired with Next-Gen Hyaluronic Acid. You know, the fancy type of this natural substance that deeply hydrates multiple layers of the skin for a plump and bouncy appearance. These hydration and antioxidant benefits don’t just protect against free radical damage, a necessity even when you’ve stayed inside all year, you’ll also start your anti-aging skin care routine as the moisture works to prevent fine lines and wrinkles before they even happen. Glow Recipe never disappoints, and you’ll be obsessed with Plum Pump in 2021.

Legit Lashes Double-Ended Mascara by Huda Beauty, $27

Legit Lashes Double-Ended Mascara by Huda Beauty
Source: Huda Beauty

You probably know that Huda Kattan is a glam queen who loves her long and luxurious lashes, but did you know that she didn’t launch the first Huda Beauty mascara until May 2020? Gasp. However, it was definitely worth the wait… as the Legit Lashes Double-Ended Mascara is an innovative beauty product for work or play. This mascara features one “Curl & Length” end with a curved wand to make lashes look instantly longer and more defined, while coating even the smallest lashes in ultra-black color. On the other end, the “Volume” wand lives up to its name with a thicker and creamier formula… and you can add coats from both wands for instantly dramatic lashes that will make you never want to wear falsies again.

Cosmic Cream Collagen Protecting Moisturizer by Moon Juice, $58

Cosmic Cream Collagen Protecting Moisturizer by Moon Juice
Source: Moon Juice

What do you do when you want an out-of-this-world glowing complexion, but can’t actually leave your house? Invest in the Cosmic Cream Collagen Protecting Moisturizer by Moon Juice. 2020 was the year that we truly learned to appreciate our moisturizer - the iconic product that hydrates, illuminates, and protects - and this one will have you feeling youthful and fresh in just a few uses. It’s formulated with Adaptogenic Ashwagandha to nurture and protect the skin against environmental stressors, Schisandra to support collagen production and increase firmness, and Hyaluronic Acid to deeply hydrate for a radiant look. Did we mention that it’s also one of the best skincare products for blue light protection, the best way to upgrade your skincare routine in 2021? Start your journey of healing and healthy skin with this essential moisturizer by Moon Juice.

Thirst Trap Cocoon Mask by Wishful, $9

Thirst Trap Cocoon Mask by Wishful
Source: Wishful

How many sheet masks can you buy in 2020? Clearly, the limit does not exist. It was a big year for Huda Kattan, as the beauty mogul didn’t just launch her first mascara - she also amped up her skincare brand, Wishful! She may have launched the Thirst Trap Cocoon Mask at the perfect time, too… as many of us discovered our love for self-care and sheet masks while unwinding after a long day of Zoom meetings. This mask is made with natural, ultra-hydrating ingredients like Glycerin, Niacinamide, Sodium Hyaluronate and much more to moisturize the skin while reducing inflammation and accelerating the production of ceramides in the skin. This helps restore the skin’s natural moisture barrier and keeps you feeling hydrated for days, which is exactly what you need in 2021! Before getting all glammed up with your Huda Beauty makeup products for a FaceTime first date, don’t forget to use this sheet mask for extra glow and hydration.

Shop all the best launches of 2020 on MIRA.