The beauty world is incredibly diverse, and we love it that way. People of all ages, genders, skin tones, and skin types can express their creativity and passion with these makeup products, and the majority of brands have a much more diverse range of shades than they did even ten years ago. And when we say shades, we don’t just mean color, but also undertone! This is an important factor in choosing the right face makeup, as even the most perfectly matched color will look “off” if the color that comes from beneath the surface of your skin isn’t right. But it’s 2020, and it’s never been easier to find the best foundation for your unique skin tone and undertone combination. Read on to discover all the best foundation makeup must-haves for you!
“Love this foundation! Gives you a healthy and glowy look without looking oily! It is buildable.” Besides top ratings for blendability, hydration, and lasting all day, our community can’t get enough of this $8 foundation and the dewy glow it creates. Fit Me Dewy + Smooth Foundation has a wide range of shades to fit nearly every skin tone and undertone combination, and the shade Porcelain in 110 is the ideal hue for those with fair skin and cool undertones.
The best foundation doesn’t just cover your skin, it also nourishes it while giving you a healthy complexion in more ways than one. All Day Luminous Weightless Foundation by NARS does all of that and more, with Vitamins A, C, and E to deliver antioxidants for skin protection and Tone Correcting Technology to neutralize discoloration and create a more radiant and even skin tone, along with a reduction in dark spots and dullness. This face makeup is available in 20 shades, and the colors Deauville and Gobi are the best foundation hues for warmer undertones and a fair complexion.
As a genderless brand, Illamasqua has always been dedicated to inclusivity and inspiring confidence through their collection of beauty products, and their foundation makeup is no exception. The shade 02 works for even the palest of people, and looks flawless on your fair skin without washing you out or emphasizing too much redness. And if you’re looking for a hue that’s even lighter than this one, Illamasqua also has a pure white shade that doubles as a highlighter.
Powder foundation is the best, really. It goes on easily, absorbs oil and shine, and leaves you with a natural matte finish that’s simply beautiful. Bye Bye Foundation Powder is made with 3D Skin Flex™ Technology, which is just as cool as it sounds, as it covers all wrinkles and fine lines without sinking in, or causing creasing or cracking. Even if you’re used to traditional liquid foundation, you’ll never go back once this face makeup provides the stunning finish you deserve, especially when paired with the Bye Bye Foundation Full Coverage Moisturizer SPF 50+. Choose the shade Medium to fit your skin tone and cool undertones.
Pro tip: the best foundations for warm undertones often contain words like “golden,” “honey,” or “tan,” and Colorstay in Warm Golden is one of our favorites for medium skin. It provides full, matte coverage that feels weightless on your face and will stay stunning all day long - free of caking, creasing, or fading. Our top community review has found their perfect foundation match with Colorstay, and you will too. “The shade I purchased was perfect! It’s a medium to full coverage that doesn’t look cakey which is what I’ve been looking for! It’s also smooth, almost like a whipped formula, so it goes on amazing and looks natural. I finally found a perfect drugstore foundation!”
With a medium skin and neutral undertone combination, you want to enhance your skin’s natural radiance and add a bit of warmth... without looking too washed out. The best foundation is a powder that evenly distributes product across the face and defines your features, like the True Match Super Blendable Powder by L’Oreal. Since medium skin tends to change tone throughout the year - sometimes more fair, with more tan in the warmer months - you can keep this buildable foundation on hand to suit your color year round.
“This is my holy grail foundation. I have used everything from Elf cosmetics to La Mer foundations (both cushion and liquid). This foundation EASILY beats out my Giorgio Armani Luminous Silk and Dior foundations.” As this community review on the Infallible 24 Hour Fresh Wear Foundation shows, you can easily find the right foundation makeup for less than $20 at the drugstore… and even one that caters to your specific skin and undertone combo! Infallible leaves your skin feeling fresh and hydrated while providing you with a flawless complexion 24/7, and olive-skinned beauties should try the shade Cool Sand to amplify their natural glow and pretend they’re on the beach, all the time.
Find yourself a foundation that can do both, like the Beyond Perfecting Foundation + Concealer by Clinique. Besides the obvious perk of saving time and money with this multipurpose product, this foundation makeup gives you long-lasting, full coverage and a demi-matte finish that will never make you want to try another product again. Beyond Perfecting is also very accommodating to olive skin tones, with a variety of tan and olive hues that will add subtle warmth to your skin, like the color CN WN 82 Latte with a warm neutral undertone.
NARS is the go-to brand for face makeup that gives your skin a subtle shimmer, while still creating a natural finish, and it’s easy to glow all out with the Sheer Glow Foundation. Beloved by MUA’s everywhere, this cult favorite leaves skin feeling hydrated and smooth while color correcting and evening out your skin’s texture. Those with olive skin and neutral undertones should try the shade Aruba, which is “for medium to medium-deep skin with rich olive undertones.”
Mented Cosmetics is an inclusive beauty brand made for those with deeper skin tones - and their Skin By Mented foundation makeup stick is a must-have in your beauty collection. The creamy stick is easy to apply and ultra-blendable on your skin, enhancing your natural radiance without making you look too pink like many other face makeup products. Seriously, how much better is beauty shopping since you discovered your correct undertone? The shade D30 is ideal for those with deeper skin tones and a cool undertone, and you should definitely pair it with one of the many other beauty products from Mented Cosmetics, like their lovely nude lipsticks!
If you hate the process of color correcting, this is the best foundation to do all the work for you. Ultra HD Invisible Cover Foundation describes itself as having a “blurring” effect, meaning that the weightless formula blends seamlessly into your skin and helps your complexion look practically flawless, while still looking like your natural skin - not an Instagram filter. It’s also had a shade range of 40+ since 2015, ensuring that every skin tone and undertone combination can wear this innovative face makeup. Our community reviews aren’t lying, Ultra HD Invisible Cover Foundation really is as perfect as your foundation enthusiast friends have been telling you… and so is the rest of their beauty collection!
Of course, we had to include Fenty Beauty. Rihanna’s beloved brand shook the beauty world in 2017 when they released a 40-shade foundation line that paved the way for more inclusivity and diversity. To be fair, they definitely weren’t the first beauty brand to release a wide range of foundation shades, but the makeup world has never quite been the same since… and we still love the Pro Filt'r Soft Matte Longwear Foundation for a soft matte finish that looks amazing on all skin tones and types. It now has 50 shades to match anybody and everybody, and shade #450 is ideal for those with deep skin tones and a neutral undertone. Just read all the reviews that call this foundation makeup the “holy grail” for its non-oxidizing, hydrating, and lightweight texture.
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