This plumps great! Without burning too bad. I used the LipInfusion XL which burnt my lips so bad that even part of my chin got red and burned. Lol, even the lady working there felt bad for me saying sometimes there can be a bad reaction, sometimes even blistering. So, if you can handle that 50 dollar stuff, great, but if you want a really good plumper for a much cheaper price, get this one. It stings enough to work but won't feel like you took a match to your lips:). Your lips will be red and plump, easy to reapply. I hope this never gets discontinued!!! It's so hard finding a good plumper..it's either too weak or super painful. This one is perfect:). Definitely try it:).