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Keep It Full Nourishing Lip Plumper by Milani

Keep It Full Nourishing Lip Plumper

chapped lips(127)
staying power(27)
pigmentation: pigmented
Variation: 01 Champagne

Top Reviews

chapped lips

hydrates lips

milani keep it full nourishing lip plumper lives up to its name

- Myshopify User

i love this priduct , i already have plump lips , but adding this to my daily routine just makes them pop more with a smooth looking lip

- Myshopify User

staying power


i love how it makes my lips feel, how it stays on and how pretty i feel wearing it, i have received alot of compliments and am never without it

- Ulta User

nice color and i was so surprised at how long it stay on

- Walgreens User



not comfortable, a little heavy

- Myshopify User

i tried two shades, and after 20 minutes, both of them caked up on the inner corner of my lips, producing this white-ish clumps

- Ulta User



very pigmented, lasts and lasts

- Walgreens User

i buy both champagne (semi-sheer cream for every day) and nude shimmer (semi opaque shimmer)

- Ulta User
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Total 358 reviews
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ulta.com userMarch 15, 2019

Super shiny glossy

I love this gloss. I picked the luminoso color. Planning on getting more because I was surprised by the formula and the great price. Also, it is a large bottle. This color is a light pink with super fine gold glitter in it. So pretty on the lips and compliment any matte drying lip color. What a love besides the color is that this formula doesn't feel sticky or uncomfortable on the lips. And lasts a good amount. I have tried several times eating and it stays put after many hours of wear.... Long lasting, doesn't budge, super high shine and glossy, nice packaging. Now, this is a lip plumping so it feels cool on the lips with that minty feel that last for a while. I truly enjoy this product and planning on getting the nude shade as well. 

- ulta.com
myshopify.com/milanicosmetics userMay 30, 2019

A really beautiful plumping gloss.

I got the shade Luminoso in a kit and was expecting it to be just "ok" but this gloss turned out to be my favorite part of the kit. (And I loved the other 2 products). This gloss does plump the lips, contrary to what you might read in other reviews. It's not going to be a tingle or a buzz or anything uncomfortable. The cooling feeling you get from the minty vanilla smell actually seems to stimulate blood flow in the lips. I'm 40 years old and my lips are not as smooth as they used to be. After wearing this gloss for a few days (I love the shade) I have noticed my lips are smooth again. The gloss is so moisturizing that I put on a small amount the last 2 nights before bed and when I wake up in the morning my lips look like they did when I was 20 years old. It also has great staying power. As long as you don't mess with your lips too much it will stay put for hours. I don't have many glosses that stick around as long as this. And I have alot of glosses. It's a great one and I'm getting a few more. Less

- myshopify.com/milanicosmetics
ulta.com userJanuary 30, 2019

I've tried every gloss, I'm extremely picky

I buy both Champagne (semi-sheer cream for every day) and Nude Shimmer (semi opaque shimmer). I'm 38 and I have always had naturally pale, blah looking lips and fair skin, but I love a natural, plump, high-gloss, youthful lip look. You know what I mean, that fresh, bouncy look that seems like all you did was apply some expensive clear gloss and your lips are just naturally flushed and plump under it. That's a tall order for my lips! The obvious answer would be a neutral sheer tone but that's never been enough for me. Neutral tones were always pretty in the package, but on they looked too brown, too sheer, too opaque, too pale or just too dull. Shimmer is great for a little glam but not everyday because I really like the care-free, only-wearing-clear-gloss, no-shimmer, not-trying-to-impress-anyone look. You know, the no-makeup makeup look. To accomplish this, I had to hunt for the perfect lipgloss. It had to have the perfect balance of opaque and sheer - I needed it to APPEAR sheer but still have a soft, flattering, pure color that doesn't just disappear on my skin and gives my pale, aging lips the right amount of coverage to make them look like they might be naturally flushed and bouncy under clear gloss (even though it's really color). It ALSO has to look expensive on and have a superior texture so I can apply it thick when I want extra oomph, yet never have to deal with it turning sticky or dull or getting gross as it wears off. I got all this with Millani. I now add just a tiny bit of bright coral (wet n wild) to the Champaign color to make it perfect for my skin tone. I found Millani to be less drying and more comfortable to wear than $20 Buxom gloss. The tingle isn't freezing or burning, it's JUST a tingle and while the plumping effect isn't noticeable for me (it never is with any plumping gloss), I like how the texture itself is plump, instantly giving the illusion of fullness and that it contains anti-aging ingredients to keep my lips looking youthful longer. Less

- ulta.com
ulta.com userNovember 21, 2019

Amazing gloss, bought nearly all colors

This is my third favorite gloss of ALL time (Fenty and buxom being slightly ahead) and I highly recommend this. Super comfortable hydrating formula, non-sticky, good color selection! The pigment is mildly sheer so that's something to keep in mind, although I like it that way as it's pretty forgiving if you "color" outside the lines. Love love love this gloss. 

- ulta.com
ulta.com userMay 22, 2019

I wouldn't EVER buy this product again!

I am not one to write comments, I just felt the need to for this one. My lips have never broken out like they are now. I have used the Milani lip plumper in color bare pink for the last 3 days. I have little rashes on my lips that burn SO bad. I am going to the doctor for it because I can't hardly stand it. I cannot widen my mouth to smile because my lips burn so bad. I just want everyone who looks at buying this product to look at this comment before partaking. I already have full plump lips but for prom last weekend I wanted the best lips I could have. It didn't break out last week (I'm guessing because I put it over a lip stick and only did it once) where as I did this week( I've used it so much). I will not EVER buy any more makeup this cheap again!! I decided I would give it a try and it was hands down the worst makeup product I have ever used. Less

- ulta.com

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What are some nice makeup from eyeshadow to blush to mascara? Anything under $15 plz 😊
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paige litzau
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My drugstore finds... •maybelline fit me blush •L’Oreal telescopic mascara •nyx contour and powder pallet •elf translucent powder •wet & wild photofocus foundation •covergirl ready set gorgeous concealer •maybelline fit me concealer •radiant glow highlight pallet -5below •elf brow duo •nyx what’s the point liquid eyeliner •maybelline colossal big shot mascara •eos lip balm •milani lip gloss • @glitzandglamfashionboutique (on insta) lashes!!
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Fatima balogun
CombinationCombination Skin
PLEASE TELL ME HOW YOU FEEL ABOUT THIS LEWK 👀👀 @Morphe x James Charles Artistry Palette @The Saharan Palette @Keep It Full Nourishing Lip Plumper #valentinesDay #eyeshadow
Profile picture of Angie
SensitiveSensitive Skin
Good lip-glosses that you all recommend?? I love my vaseline but I want to get an actual gloss as well 😙
Profile picture of Ginger Schmidt
Ginger Schmidt
CombinationCombination Skin
Not good as a plumper but pretty as a gloss
Profile picture of Laura Arwood
Laura Arwood
DryDry Skin
Anyone have a TF Lip Injection Extreme dupe? It’s my favorite but SO EXPENSIVE.
Profile picture of Sydney Bockius
Sydney Bockius
DryDry Skin
I’ve tried the Milani lip plumper and also colourpop has the so juicy plumping gloss that I’ve also used. they work pretty well!