I don't always do what they tell me to do in the store--I do what works for me. In this case, I do all my concealing around my eyes, then eye base, then I dab just a bit of the secret brightener in the inner corner of my eyes & just under my brows, smudge it in with my finger, spreading it tight up under my lower lashes too (although I find I don't need to place any there initially) & set with secret brightener. I think #2 is best for me. Then I add tight line & shadow as appropriate for my full-time working mom life & voilá! I don't look as though I only slept three hours! Just go light--too much is just too much.