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Home>Blog>Influencer Favorite Liquid Eyeliners Under $30

Influencer Favorite Liquid Eyeliners Under $30

MIRA BEAUTY • updated Nov 23, 2020
Influencer Favorite Liquid Eyeliners Under $30

Flawless cat eyes await with these liners

Liquid eyeliner is everything. One flick can complete your entire look, and it’s a magical feeling to hold a liquid eyeliner in your hand as this product glides across your lid for ultimate precision, comfort, and control. Of course, most of us know that the winged liner game isn’t nearly as easy as our favorite beauty influencers make it look. But we can still follow along with their cat eye YouTube tutorials and go-to liquid eyeliners! No beauty influencer or celebrity makeup artist is complete without the right liquid eyeliner in their bag, as this product is the perfect mix between everyday and dramatic. It adds flair to your look in a way that’s totally in your control. Want a thin line to get you through Algebra class? Choose a smaller felt tip. Looking for ultra-high wings that would make RuPaul’s queens jealous? It can do that too. Your liquid eyeliner looks are in your hands, literally, and you’ll meet your new glide-or-dies with these influencer-approved products.

Roller Liner Liquid Eyeliner by Benefit, $22

Roller Liner Liquid Eyeliner by Benefit
Source: Benefit

After you’re finished creating flawless arches with Benefit’s beloved Ka-BROW!, the brand’s Roller Liner is an influencer favorite to take your wings to the next level. Desi Perkins uses this liquid eyeliner on her more glamorous days, telling her millions of YouTube subscribers that it’s “so inky, the perfect flexible tip that makes it easy for you to do a wing.” She continued, “it’s so perfectly tapered, and one of the blackest liquid liners ever.” Indeed, this matte liquid eyeliner has a felt tip that glides easily onto the lid for the most precise, deep black lines that look gorgeous on all eye shapes. From a thin line on the upper lid to Violet Chachki levels of sky-high wings, there’s nothing that Roller Liner can’t do. Our MIRA BEAUTY community agrees - with 95% saying that it delivers precise application, and 97% who agree that it’s mega long-lasting.

Tattoo Liner by KVD Vegan Beauty, $21

Tattoo Liner by KVD Vegan Beauty
Source: KVD Vegan Beauty

Carli Bybel is a YouTube star that’s known for her breathtaking eyeshadow creations - from purple grungy glam and gold smokey eyes to an everyday wash of color. But even her most striking masterpieces aren’t complete without a stroke of jet-black liquid eyeliner - more specifically, the Tattoo Liner by KVD Beauty. It’s not just beloved by the MIRA community, but beauty gurus like Carli who can’t get enough of the smooth glide and ultra-precise brush tip that will never go dry on you. In fact, the Tattoo Liner is there for you (literally) through thick and thin, producing lines of all sizes for your graphic liner or cat eye effects. It’s an Allure beauty award winner that’s beloved by most of the makeup influencer community, is under $30, and has top ratings on MIRA for being waterproof, non-smudging, long lasting and precise. These, and Carli’s flawless eye looks, are the reasons that you need to try the cult favorite Tattoo Liner.

Perfect Strokes Matte Liquid Liner by Rare Beauty, $19

Perfect Strokes Matte Liquid Liner by Rare Beauty
Source: Rare Beauty

“Guys, I don’t know what it is about this felt tip, but that was so incredibly easy to use. That went on so smooth.” KathleenLights said about the Perfect Strokes Matte Liquid Liner in her Rare Beauty: Full Face First Impressions video, and you will too. Selena Gomez had the entire beauty community shook when she launched Rare Beauty in September 2020 - and it’s easy to see why. These products are high-quality, easy-to-use, relatively inexpensive and made to be used by everybody from beauty beginners (Selena was one not long ago!) to celebrity makeup artists. In particular, the Perfect Strokes liquid eyeliner feels great in your hand and may just help you master the wing you’ve been attempting for years. It contains 1,000 vegan bristles in the felt tip to deliver ultra-black and long-lasting lines with precision, without the dreaded tugging on your lid skin or smudging after just an hour. Perfect Strokes definitely lives up to its name - as this product is ideal for either a simple stroke of black before your Zoom class, or a smoked out look for the virtual holiday party!

Master Mattes Liquid Liner by Makeup by Mario, $22

Master Mattes Liquid Liner by Makeup by Mario
Source: Makeup by Mario

Mario Dedivanovic has been a top celebrity makeup artist for over twenty years. He’s served as Kim Kardashian’s go-to glam guru, done makeup for countless other influencers, and even had a Tatcha product launch inspired by him. But his biggest accomplishment to date? His very own makeup line. Makeup By Mario launched in 2020 to rave reviews, and you’ll be lining up to get your hands on Master Mattes™ Liquid Liner. It’s safe to say that this product is influencer-approved, as Dedivanovic’s crew is probably 90% glam queens. And the long-lasting, waterproof, and non-smudging felt tip is ready to make you look eye-conic. Whether it’s worn alone or with neutral eye looks from the Matte Masters™ eyeshadow palette, you won’t be disappointed with this liquid eyeliner. After all, who knows beauty and bomb influencer-approved eye looks better than Kim Kardashian’s makeup artist?

Matte Liquid Liner by NYX Professional Makeup, $8

Matte Liquid Liner by NYX Professional Makeup
Source: NYX Professional Makeup

Channel your inner beauty influencer with liner from one of your favorite drugstore brands, NYX. Matte Liquid Liner is used by many celebrity makeup artists and YouTube stars, all of whom call it one of the best drugstore waterproof eyeliners. Why? For one, the thin brush tip allows for maximum precision and lets you be more creative with your eye makeup, going from top liner only to an epic wing to graphic liner in just a few short strokes. Another reason? This eyeliner has an ultra-black, matte formula that won’t reflect the light in weird ways while on camera, making it ideal for those who love selfies or going live on Instagram to talk about beauty. Or you know, filming hit TV shows… as Euphoria makeup artist Doniella Davy loves to use it on Hunter Schafer while on set!

tarteist double take eyeliner by tarte, $24

tarteist double take eyeliner by tarte
Source: tarte

Tarte has always been an influencer-approved brand, and it’s not only because they like to fly influencers around the world promoting their products. Seriously, that’s just an added bonus. Carli Bybel, Jenna Marbles, and more are obsessed with the tarteist double take eyeliner, and you will be too. Especially if you’re one of those people who just can’t decide between pencil and liquid eyeliner - as Double Take has both! This dual-ended product is infused with the brand’s famous Amazonian Clay, a natural ingredient that makes the pencil glide across your lids without tugging or pulling, and forms the most precise lines ever. The liquid eyeliner side is equally cool, with a semi-matte and opaque finish that’s known to look incredible on camera. Hint hint if you were looking for makeup products for your next quarantine beauty tutorial on Reels. Pick it up in black or brown for a smoked out (or natural!) look that will definitely become your new go-to.

Eye Booster™ 2-in-1 Lash Boosting Eyeliner & Serum by Physicians Formula, $11

Eye Booster™ 2-in-1 Lash Boosting Eyeliner & Serum by Physicians Formula
Source: Physicians Formula

The terms “high-tech Japanese formula,” “lash-boosting complex,” and “$11” don’t generally go together… unless you’re talking about Physician’s Formula. The drugstore brand can be seriously fancy at times, and Eye Booster does just that as it instantly enhances and adds definition to your lashes and eyes. The black felt tip delivers smooth application and precise lines for your best liner looks, giving the illusion of falsies in the process. That’s right, the serum part of this product uses a Lash Boosting Complex to target the base of the lashes, taking them to great lengths as you realize you’ve just discovered the best drugstore liquid eyeliner ever. Well, one of them. Beauty influencers like Taylor Wynn have used Eye Booster™ in their YouTube videos, and you can get that camera-ready wing without spending a fortune!

Kyliner Liquid Liner Pen by Kylie Cosmetics, $18

Kyliner Liquid Liner Pen by Kylie Cosmetics
Source: Kylie Cosmetics

Between a jam-packed schedule of parenting Stormi, launching her products, and asserting her place as a certified influencer… Kylie Jenner still finds time to get the perfect cat eye. How does she do it, you may ask? With her Kyliner Liquid Liner Pen. The brush tip provides ultra-pigmented and saturated color with every stroke, nourishing the delicate skin on your eyes as you express yourself with intricate designs. Kylie’s range of eyeshadows look even better with a subtle flick, or even the most extravagant graphic liner that’s sure to make a statement on virtual hangouts. Get your best Kylie makeup looks with this liquid eyeliner pen that’s definitely influencer-approved.

Mega Last Breakup-Proof Liquid Eyeliner by Wet N’ Wild, $6

Mega Last Breakup-Proof Liquid Eyeliner by Wet N’ Wild
Source: Wet N' Wild

“First impressions? Color me impressed.” An actual quote from Manny Gutierrez (or Manny MUA) as he tried the Mega Last Breakup-Proof eyeliner for the first time in a video, after a minute-long spiel about how perfectly matte it is. He’s 100% right, about all of it. The reason it’s called breakup-proof? You can cry your heart out, and still end up with a flawless wing. The waterproof, smudge-proof, and mega-pigmented color stays on for 16 hours, while the flexible tip lets you get creative with all types of eye looks. Manny did a traditional cat eye, but this Wet N’ Wild essential is perfectly capable of floating liner. Or a double wing that’s ready for the runway. The Lunar Beauty CEO even pointed out that it’s rare for a drugstore eyeliner to leave a pure matte finish, as most of them have a glossy sheen. This means that Mega Last Breakup-Proof isn’t just one of the most affordable options on this list, it’s also a rare and high-quality find for matte makeup lovers!

Stay All Day® Waterproof Liquid Eye Liner by Stila, $22

Stay All Day® Waterproof Liquid Eye Liner by Stila
Source: Stila

Tati Westbrook calls out this Stila eyeliner in one of her top-viewed YouTube videos, aptly titled “Best Eyeliners in the World.” For the record, we totally agree. The felt tip is flexible yet firm, and will be there for you through thick and thin (lines) as you enjoy the precision of this cult liquid eyeliner. From dramatic smokey eyes and winged liner to the dotted liner technique you’ve been dying to try, anything is possible with this long lasting, waterproof, and precise Stila favorite. 92% of our MIRA community agrees that it delivers precise application, 94% call it long lasting, and 87% agree that it will never smudge.

Shop all the best influencer-approved eyeliners on MIRA.