Everything about Euphoria is simply eye-catching - from the gorgeous cinematography and engaging storylines to the talented cast that pulls off the most captivating makeup looks. We’re talking neon graphic liner, glitter tears, and rhinestone eyebrows… all of which were once made into Instagram filters. Yes, really. Celebrity makeup artist Doniella Davy is behind all of these Gen Z-ready makeup effects, and has developed a beauty profile for each character. As difficult as it is to take our eyes off Zendaya, because hello, she’s stunning… Hunter Schafer is an icon in her own right. The breakout star made her acting debut in Euphoria as Jules, a transgender girl dealing with high school drama along with issues like mental health, failed relationships, and gender identity.
She’s received critical acclaim for not just her performance as Jules, but her dramatic makeup that expresses the character’s mood and story arc. “She is bold and confident and her looks are supposed to be totally cheeky and playful and expressive,” says Davy, whose work on Hunter Schafer is a symbol of her artistry and real life experience as a transgender woman. While the neon eyes and bedazzled highlighter that Jules wears on the show may look complicated, they’re really not… we promise. In fact, many of the products that Davey uses on Hunter Schafer can be found right at the drugstore! Enter Euphora and celebrate LGBTQ History Month with these makeup products that Hunter Schafer wore on the hit TV show.
Between Rue’s glitter tears and Maddy’s ever-present rhinestones, there’s no shortage of shimmer on Euphoria. In fact, Lemonhead LA even launched the Euphoric Glitter Pro-Squad in 2019 as a tribute to the show’s most sparkly looks. Pretty cool. And while Jules loves her neon eyeshadow, she can totally get down with a good shimmery eye - courtesy of the Glitter & Glow Liquid Eyeshadow by Stila Cosmetics. Doniella Davy has been known to apply this ultra-blendable liquid eyeshadow on Hunter Schafer when her character needs a little glitter. And in true Jules fashion, it’s often accompanied by floating liner or exquisite designs around the eyes. Rose Gold Retro is the shade that Davy most frequently uses while doing Euphoria makeup, but this Stila favorite is available in seven shades to layer and illuminate - expressing your inner and outer sparkle just like Hunter Schafer!
One thing that many are surprised to hear about celebrity makeup artists? They love their drugstore beauty products - a lot. And Doniella Davy is no exception. She uses tons of affordable favorites when creating otherworldly Euphoria makeup looks, and regularly lines Jules’s eyes with this cult favorite eyeliner from NYX! If you watch the show, you know that Hunter Schafer’s character isn’t exactly a cat eye or natural eyeliner kind of girl. Although the Matte Liquid Liner can do it all, Davy prefers to get a little more creative when doing Hunter’s Euphoria makeup. The celebrity makeup artist regularly uses the sharp, perfectly precise tip to draw the intricate eye art that makes Jules stand out, including the spikey design that she wore with neon pink eyeshadow in episode 5. You’ll definitely be inspired to show off your makeup skills after binge-watching Euphoria, and you can easily recreate Jules’s most daring looks with one $8 liquid eyeliner. Another reason that beauty influencers and makeup artists love the Matte Liquid Liner? The ultra-black, matte formula means that it won’t reflect the light in strange ways on camera, making this liquid eyeliner ideal for selfies, YouTube videos, and filming hit TV shows.
"They are so affordable and the colors are so pigmented, and there's so many colors," Davy says about Colourpop palettes - a must-have in the Euphoria makeup department. They’re also extremely versatile, as shown by the Hunter Schafer-approved Ooh La La. At first glance, this eyeshadow palette is a vision of romance, with sultry shades like Opulent, Tickled, and Big Sugar to get you ready for date night. And don’t get us wrong, it is. But you can also switch it up and blend out these hues for an edgy, hot pink smokey eye - just like Davey did for Jules on Euphoria! From sweet to sexy to sparkly and everything in between, these Colourpop palettes serve as the basis for your favorite Euphoria makeup looks. It’s easy to smudge a bit of pink on your lids with your finger to get the purposely unkempt, daring eye effects that Jules (and Hunter Schafer!) makes her own - but Ooh La La also has you covered for more simple looks. Moon Struck is a golden hue that’s ideal for an inner corner shimmer, energizing your eye area or adding the final touch to your glam makeup, and light pinks like Soft Core and Poodle provide a simple wash of color for everyday chic or minimal makeup.
“You turn NE-on” - us to Jules, every single time she appears on our TV screens. But especially in episode 2 of Euphoria, when she wore the tricolor neon eyelids that launched countless makeup tutorials and major blending envy. There’s no denying it, Jules wears her neon eye looks to perfection. And luckily, her celebrity makeup artist Doniella Davey is more than willing to spill beauty secrets from set. One of the key players in this iconic makeup look? Hydra FX in Fanny Pack, a neon green cake liner that delivers intense color payoff and literally glows under a blacklight. Talk about vibrant. While Davey used this liner as a shadow on Jules, serving as one of the colors in her vibrant eyelid trio, you can get as creative as you want. Do a double wing as you pair this green with your favorite black eyeliner, form a floating liner look that Jules and Hunter Schafer would love, or simply draw a line across your upper lid to add a little color to your Zoom school sessions. You’ve got this.
It’s easy to feel like you have your head in the clouds sometimes, especially when you’ve spent the last day binge-watching Euphoria instead of doing your virtual homework. Oops. Or maybe you’re feeling dreamy from Jules’s memorable cloud eye art - a makeup look that captivated viewers for its beauty and simplicity. But it goes even deeper than that. The unconventional shapes and colors that adorn Jules’s eyes are meant to reframe the concepts of masculinity and femininity. Both Jules and Hunter Schafer are transgender women, whom Davey calls “artists who want to transcend gender stereotypes.” The celebrity makeup artist told Allure, “even though the character of Jules is transfeminine, I wanted to make sure that her makeup looks had a not-too-polished rawness to them that was more experimental and had an artistry to it that wasn't labeling itself as something." It’s safe to say that she succeeded, as Jules’s trademark looks have captured the hearts of viewers, aspiring makeup artists, and LGBTQ youth everywhere. As we celebrate LGBTQ History Month in October, give Hunter Schafer the shoutout she deserves by creating your own cloud eye art - which looks dreamy on all genders and can be easily done with the Liquidlast liner by MAC.
“Whatever her mood is or whatever her outfit is, her makeup looks are never supposed to feel too planned out,” Davy once said about Jules. “They're very much about her having the confidence and freedom to express herself.” Perhaps the character’s biggest outfit change came in the Halloween episode of Euphoria, where she became a “romantic and gothic” version of Juliet Capulet - complete with glitter brows and even more Colourpop eyeshadows. While Jules didn’t exactly wear the “typical” version of the classic costume, she still looked like a goddess in glitter. So much glitter. In fact, her 15th century outfit got a modern twist with the Match Stix Shimmer Skinstick by Fenty Beauty. Davey used this cult favorite from Rihanna’s makeup line to give the cheeks a bit of highlight - and the shimmer definitely didn’t stop there. Watch the Halloween episode to see some of the best Euphoria makeup looks, and superb acting from Hunter Schafer that demonstrates her talent, skill, and stardom.
If you read Doniella Davy’s many posts about Euphoria makeup on Instagram, you’ll know that Jules’s makeup always matches her mood. Pastel glitter when she’s vulnerable, colorful eyeshadow when she’s smitten with a boy, and red eyeliner when she’s… well, feeling a lot of different things. When speaking about the smokey, gothic red eyes she did for Jules in the season finale, Davy didn’t hold back. “I remain astonished and forever inspired by Jules’ uncompromising devotion to self-expression. This look is so different from her previous looks, and absolutely aims her in a new direction for the future.” She’s pretty on point regarding Jules’s path for season 2 of Euphoria. It’s mysterious, unknown, and most of all beautiful… just like this ultra-red look you can recreate with the 24/7 Glide-On Eye Pencil by Urban Decay.
Davy once said that she liked Jules’s makeup to appear “painted on her face,” the ultimate symbol of the character’s artistry and expression. And you can’t get more “painterly” (a favorite word of Violet Chachki, another LGBTQ History Month honoree,) than with the Aqua XL Color Paint Shadow by Make Up For Ever. This waterproof, 24-hour cream shadow blends out beautifully on the eyelids to deliver ultra-pigmented color, and Davey loves to use it on Hunter Schafer for Jules’s most dramatic looks. Like, even more dramatic than the Euphoria plot lines. Aqua XL is available in 10 hues, ranging from beige and copper to the orange, fuschia, and purple shades that are perfectly Jules. This product isn’t just beloved by the Euphoria cast, either - it also has top MIRA ratings for blendability, staying power, non-creasing and pigmentation.
Colourpop eyeshadow palettes are a staple for Euphoria makeup looks, especially Jules’s. Davy has also stated that she wanted the character’s eye effects to be “playful, carefree, and universal in terms of gender—not super feminine." She held off on more classically feminine products like mascara and lipstick - instead choosing to play with colors on the eyes and show off Hunter Schafer’s fearless style. Mar is a favorite eyeshadow palette on set - with 9 teal and bronze shades that Davy pairs with glitter for a Hunter Schafer-approved look. Davy isn’t kidding around with her love for Colourpop eyeshadows, and neither are we. These travel-sized palettes are extremely pigmented, blendable, long-lasting and affordable - and create the most flawless eye effects whether you’re a beauty beginner or celebrity and LGBTQ icon like Hunter.
You know the Euphoria makeup inspired glitter collection we told you about earlier? Now is your time to shine, literally. Lemonhead LA has changed the way that people wear shimmer - as their jars feature pigment-packed glitters floating in adhesive gel to provide maximum sparkle without fallout or the need for glue. The brand has gained celebrity fans like Margot Robbie, Emma Stone, and the entire Euphoria cast… many of whom wore these shimmers on the show! Houdini Spacepaste is a favorite that was worn by both Rue and Jules, and you won’t be able to look away once you start packing on this pigmented glitter. It’s an icy white shade with a lavender shift - which appears for a hot second when the light hits, before disappearing right before your eyes. If the fact that Hunter Schafer loves Houdini Spacepast isn’t enough for you, just know that Beyonce has also worn it onstage on several occasions. Need we say more?
Find all the best Euphoria makeup and Hunter Schafer favorites on MIRA!