Sample Premium Beauty Products, Risk-Free

Choose 4 Deluxe Samples, just cover $2.95 shipping

Find something you like? Get 20% off any full-sized product purchaseLearn more

Shadow Lock Eyelid Primer by e.l.f.
e.l.f.

Shadow Lock Eyelid Primer

$3 + SHIPPING
3.7(613)
PearlSheer

Ingredients

close
Tocopheryl Acetate, Quaternium-18 bentonite, CI 77891, Triacontanyl Pvp, Ascorbyl Palmitate, Propylene carbonate, Phenoxyethanol, Caprylyl Glycol, Iron Oxides, Retinyl Palmitate, Hydrogenated polyisobutene, Isododecane, Tocopheryl Acetate, Quaternium-18 bentonite, CI 77891, Triacontanyl Pvp, Ascorbyl Palmitate, Propylene carbonate, Phenoxyethanol, Caprylyl Glycol, Iron Oxides, Retinyl Palmitate, Hydrogenated polyisobutene, Isododecane

Ratings & Reviews

3.764% of 613reviewers recommend this product

Reviews Mentioning Pros:

Reviews Mentioning Cons:

Sort by
Filter by
superdrug.com user
January 2, 2019

Eyeshadow stays on, good coverage for red eyelids.

I bought this in October to make my Halloween makeup stay put. This product gives a matte look and my eyeshadow does stay on and my eyelids look less creased than if I didn?t use this product, however don?t expect no creasing at all because this is a low end makeup product and I needed something I could get quickly. However, I have been using this product a lot, the applicator is like a lip gloss and easy to use. I have fair skin and it matched my skin perfectly and covered up the redness on my eyelids. Only downside to this product is that it?s a bit streaky, this is particularly noteable when priming up to the brow bone. 

elfcosmetics.com user
May 9, 2018

Quality + Price = Perfect

I purchased this product on a whim as eye primer has not been a part of my makeup routine. I love it. The sheer color is perfect for me and my skin tone (generally medium beige). I suggest applying one eye at a time b/c this product sets fairly quickly. You get less than a minute to rub it in but then it is set. Another thing - though I often have sensitive skin, this product has not affected my eyes whatsoever. No redness, drying or flaking on my lid. And finally, my eye makeup stays put. It even keeps my eye pencil liner in place. I've made it a point to look in the mirror and check out my eye makeup at the end of each day since using. It's all in place. I'm pleased! 

elfcosmetics.com user
December 7, 2015

Poorly Pigmented, Water Application

I received this eyeliner as part of a sale kit online. I usually use a gel eyeliner for my basic winged liner, but I had previously used a liquid liner from Revlon that I adored. I figured this would be comparable because hey, it's a black liquid liner you can buy from a drug store. Oh, was I wrong!This eyeliner is horribly pigmented and VERY watery. The first time I attempted to use it, I was in a rush before work. It went on so streaky that I just gave up and wore no makeup. The second time I tried it, I had more time to prep but it still came out watery and only partially pigmented. There were only flecks and streaks of black instead of a solid liquid line. It took 3 or 4 coats (while waiting for it to dry a little in between) to finally get a decent line. It's so watery when it first goes on that if you blink or touch it at all, it's gone. It ended up lasting for a few hours, but I definitely would not trust it to last a full 10 hour day. I'm going to give it one more chance with a primer and maybe some eye shadow, but if that doesn't help I'm just tossing it. Definitely not worth the grief. But hey, at least it was free! Less

elfcosmetics.com user
December 20, 2019

Use Alone Without Shadow For A Natural Bright Eye

I have slightly hooded eyes and am always on the look out for a product that will open them up and brighten them. I originally used the Shadow Lock Eyelid Primer in color Sheer underneath my eyeshadows. The primer is easy to apply with the wand and I dot my lids and blend with my pinky to get a natural background before I put on eyeshadow. The color stays true for about 6 hours with minimal creasing. I usually start creasing within 3 hours so I was happy with this result. One day, I was in a rush to get ready and just dabbed some of the primer without putting on any eyeshadow and someone complimented me and said my eyes looked so bright. Now I frequently just wear the primer alone for a natural bright eye look. 

ulta.com user
July 23, 2016

The best!

I have been using this product for years and it is the best primer I have found! I have very oily skin so my eye shadow never lasts more than a few hours on its own. Using this (in sheer), my shadow lasts up to 16hrs on dry days with long-lasting shadows but never less than 8hrs even on humid days with mediocre eye shadow. I have pale skin so the sheer color matches my lids but creates a great canvas to make the colors pop more. It's not oily and dries to a nice matte finish. It lasts longer than prestige brands and at a fraction of the price, it's the best! So happy to see Ulta sells this now!

Top video reviews

Skin Tone
Skin Type

Elf Eyelid Primer vs. Urban Decay Primer Potion

Jun 28, 2014 17K views 83 likes

Shadow Lock Eyelid Primer by e.l.f. #2

Review: ELF Eyelid Primer

Jerlyn Phan 10K views

Shadow Lock Eyelid Primer by e.l.f. #3

New Years Eve Glitter Makeup Tutorial I Drugstore Black Smokey Eye Tutorial

RoseBeauty21 17K views

Shadow Lock Eyelid Primer by e.l.f. #4

LAZY GIRL'S HOLIDAY PARTY MAKEUP

rhianhy 9K views

Shadow Lock Eyelid Primer by e.l.f. #5

Olive & Mustard Smokey Eyes | Cruelty Free Vegan makeup tutorial

mirrorsandhaze 9K views

Shadow Lock Eyelid Primer by e.l.f. #6

Full Face Tutorial- All E.L.F. Products

addictedtoelf 25K views

Shadow Lock Eyelid Primer by e.l.f. #7

Brown & Gold Smokey Eye Tutorial!

KathleenLights 21K views

Shadow Lock Eyelid Primer by e.l.f. #8

GRWM (Cruelty-Free & Vegan Makeup Tutorial) - Logical Harmony

Tashina Combs 4K views

Shadow Lock Eyelid Primer by e.l.f. #9

Cat eye Makeup Tutorial - MUA Undress Me Too Palette

Jessica Rose 8K views

Shadow Lock Eyelid Primer by e.l.f. #10

How To Look Put Together in 10 Minutes: My 10 Min. Fast & Easy Makeup Routine! | Lauren Mae Beauty

Lauren Mae Beauty 7K views

See More

Community Posts

Profile picture of Krystyna
Krystyna
Oily Skin IconOily Skin

what’s the best eye primer for oily hooded eyelids? i’ve been using too faced shadow insurance but it doesn’t help :(

Profile picture of AnnMalone
AnnMalone
Combination Skin IconCombination Skin

This one works great on my hooded eyes. Sooo affordable too

Profile picture of Savannah Rae
Savannah Rae
Combination Skin IconCombination Skin

What’s a good drugstore eyeshadow base? (Target, Walmart, cvs, etc.)

Community Post Like Button1 Likes
Profile picture of Mary Majloumian
Mary Majloumian
Dry Skin IconDry Skin

one of my favorite beauty gurus recommended this and i used it and it’s really good. it’s sheer so if you want it to be like a concealer you might not like it. plus it’s affordable! 😊

Profile picture of Samaher Ahmed
Samaher Ahmed
Dry Skin IconDry Skin

How do y’all even get good at eye make up? I’ve gotten pretty good with face make up but the one thing i can’t seem to get is eyeshadow... I’m tryna be the baddest bitch outcheaaaar

Community Post Like Button3 Likes
Profile picture of Breanna Plantz
Breanna Plantz
Combination Skin IconCombination Skin

If you want a drug store brand, I’ve been using this one for months and it has held my eye make up on through sweat.