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HD Lifting Concealer by e.l.f.

HD Lifting Concealer

staying power(63)
coverage: medium coverage
Variation: Fair
e.l.f.Buy ($4)

Top Reviews



as someone very fair skinned, it's the only concealer i've ever found that was actually light enough to brighten my skin tone and not just blend in with it

- Walgreens User

i then put my foundation on and then elf eye setting powder and it looks flawless, my eyes have never looked this good ,brightens my face so much

- Elfcosmetics User


blends well

i think it works really well for dark circles just make sure you blend in ur product really well especially in banalanced because it turns whitish when applying

- Elfcosmetics User

it was easy to blend right in with my skin

- Elfcosmetics User



i love how you can build up the coverage with this product

- Walgreens User

the coverage is nice and buildable

- Elfcosmetics User

staying power


it goes on smooth, blends effortlessly and seamlessly, lasts all day, and is super affordable

- Elfcosmetics User

it goes on smoothly and stays put all day

- Elfcosmetics User



this concealer is the only one i have ever used that makes my under eyes look plump and hydrated

- Elfcosmetics User

not going to lie, after a long and tough day where i sweat and touch my face, this product does make it a little dry looking and wears off (like any makeup does)

- Elfcosmetics User



this is quick and super productive in making my face look super smooth

- Elfcosmetics User

i like the texture, is a very light cream and it blends easily

- Elfcosmetics User


not creasing

it covers without creasing, is super light but can still cover dark areas, goes on flawlessly with a concealer brush, makes me look younger, and lasts all day

- Ulta User

the formula is amazing, blendable,and non creasing

- Walgreens User



it gives you full coverage without being caked and it blends perfectly with my skin

- Elfcosmetics User

vegan, natural, lightweight, and absolutely beautiful on the skin

- Walgreens User

under eye

good for under eye

this concealer is fantastic for under my eyes

- Walgreens User

the coverage is smooth, silky and even, flawlessly covering my dark under eye circles and red flushed skin

- Elfcosmetics User

pore minimizing

pore minimizing

the light formula helps prevent caking and clogging pores

- Walgreens User

insane coverage, super long lasting, covers everything: dark circles, fine line/aka wrinkles, pores (all sizes), redness, etc

- Walgreens User

color correction

color correcting

i own the purple & yellow color correctors

- Walgreens User

it blends easily and hides my redness well (even without color correcting)

- Elfcosmetics User

color accuracy


however, as soon as i put it on, it oxidized into a horrible yellow color that was far from the color inside the bottle

- Walgreens User

not to mention it also oxidizes

- Walgreens User


medium coverage

*if you're looking for extreme cover up and not medium coverage/skin tone evener or brightener, check out their cover everything concealer or their cover stick

- Elfcosmetics User

i love the texture of it, natural medium coverage

- Elfcosmetics User
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elfcosmetics.com userJune 7, 2017

Stunning Coverage!!!

I ordered this concealer online a couple weeks ago and I received it about a week later with several other products (including the 5 piece gym set GWP). I was a little nervous about the color I so I ordered two...the fair shade and the light shade. I am a light/medium complexion and I know that ELF isn't always perfect with their shade ranges, I figured for $6 I could always mix them if they blended well and I liked the formula. Turned out the light shade was too dark for me...a little too tan but the fair shade was PERFECT! It brightens under my eyes and covers flawlessly. I've never had a concealer blend as smoothly as this does and I have never used anything less than a prestige brand concealer. Living in the desert where it's dry and makeup always separates and becomes patchy no matter what I do...I had very little hope for this concealer...I was so wrong. Even after being out in the heat for 12 hours this past weekend (110 degrees outside) my concealer DID NOT crease or budge. I am in awe. I think I found my holy grail drug store concealer.I always use my concealers as a highlight as well and the color payoff is exactly what I needed. I'll hold onto the light shade...once I pick up some more color this summer I may be able to utilize the shade...if not I will add it to my traveling case for my clients! Less

- elfcosmetics.com
elfcosmetics.com userAugust 9, 2013


I am a make-up addict to the T and very, very few products actually leave me shocked and saying WOW. And this one literally made me sit back in my chair, stare at myself in the mirror, and say it. See, I have horrible hereditary dark circles. Only one very expensive concealer has ever been able to cover them and I've spent years searching for a better alternative. No elf concealer has worked so far so I didn't have much hope for this. This stuff is magic, I found. I have Brightening and while it appears to have yellow tinting to it, it is more of a cream color. This baby is THICK so be prepared to blend, blend, blend. It is also very buildable (one coat should do it for average dark circles though. I usually need two coats.) This is definitely full coverage. What shocked me the most, though, was that it really seemed to lift and sculpt the hollows of my circles. Bags are camoflauged right into the rest of your skin. This wonderful product transformed my face. I looked totally different just from this one awesome product. I had a fresh, awake look- and that is something I haven't seen in years. My high end concealer doesn't even come close to the same coverage, unless I pile it on and accept the cakey, clumpy look. While this concealer dries quickly- so blend fast!- it does not look cakey or crease. I truly feel stunningly beautiful with this on, even if I have no other make-up. However, some might be turned off with all the blending. I'm used to it so this is par for the course for me. This may not be suitable for everyday use if you have limited time in the morning, but I can definitely see a bride wearing this on her wedding day. It's just that good. Also, this is very light in color so I don't see it working well for darker skin tones, as this is definitely not a sheer product. I feel a sense of peace knowing I finally found a good concealer to nix a flaw I've been so self-conscious about my whole life. I will never need to search for "something better" and I cannot wait to try Adjusting and Balancing. I have and will continue to recommend this to friends, and intend on giving it as Chrismtas gifts this year. This is a gem and totally, completely worth it! Less

- elfcosmetics.com
ulta.com userAugust 23, 2019

Poor shade range, not for sensitive skin

I have dry, somewhat sensitive skin, and this concealer stings my undereyes. I wanted to use it to brighten my dark circles, but the closest shade just ended up being the same exact color as my foundation, with just a little bit more coverage. It does have staying power though, when set properly it will stay all day. Also not great for fine lines and wrinkles, it got into my undereye creases and made them look worse than if I had just covered with foundation. 

- ulta.com
elfcosmetics.com userOctober 12, 2017

Most Natural Concealer I've Ever Used

This concealer completely saved my skin. I originally bought this to use under my eyes as a brightening concealer. The shade I bought was "Light," and when I opened the packaging it was darker than I expected. OK, I thought, I just wont use it. Then my skin started experiencing extreme dryness-not sure what from. My skin just couldn't handle foundation without breaking out in a rash. I didn't want to go to work with a red rash so I decided to put this concealer on all over as a foundation, and it was the best decision for my skin! The rash cleared up and now this is all that I use. It is lightweight, looks extremely natural, (more natural than foundation which is surprising for a concealer,) and matches my skin tone perfectly. It doesn't crease in my smile lines and it stays on all day. It is very moisturizing. I do have to touch up in my T-Zone once after lunch throughout my 8-5 work day. After using this on my skin I can't go to anything else. Even just trying out other foundations makes my skin break out in a rash. I love this concealer and want to stock up because I don't know what I'd do if it was ever discontinued! Less

- elfcosmetics.com
elfcosmetics.com userMarch 5, 2014

This review is for the "Brightening" shade only...

I didn't even bother trying the lightest "skin colored" concealer shade because I could tell by the pictures that it would be either too pink, too orange or too dark. I've been using the Brightening shade for months now and I absolutely love it. I've been using it under my eyes to brighten but recently I've figured out that it's almost my perfect foundation shade. If it were slightly darker it would be perfect. You see, my skin is YELLOW, like butter, just like this concealer. In natural light every foundation I've tried is too pink or too orange. Why can't companies make true yellow foundations like this concealer? So many people say "try MAC, try MAC!" Well, I have tried MAC and their stuff is too orange. Yellow and orange are not the same! In the picture you can see this concealer next to MAC's Studio Fix Powder in NC20... MAC matched me as NC20, yeah right. The color on my wrists is not the same as my face and neck, that was just the most convenient place to show the difference between them. My neck is probably the yellowest place on my body, is that a word? I ordered a backup of this concealer but now I'm thinking I should've ordered 4 backups so I can start using this as my foundation. Now, the stats. I don't detect any fragrance, it just smells kind of dusty to me. It has great pigmentation. It sets pretty fast. I use my fingers to blend, swiping it on quickly and then patting it to blend any streaks. It doesn't crease under my eyes, and no cake. I love it, I just wish they would sell the yellow shade in a large bottle as a foundation. Come on, ELF, please?! Less

- elfcosmetics.com


Overall safe Ingredients

Cetyl PEG/PPG-10/1 dimethiconehazard
FD&C Blue No.1hazard
Propylene Glycolhazard
Tocopheryl Acetatehazard
Magnesium stearateacne
Chromium Oxide Greenshazard

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Community posts

Profile picture of ruthie
DryDry Skin
any recommendations for good all over the face concealers?? i use the elf lifting hd one in fair but it’s runs kinda dark so its too dark for me. i use concealer in the place of foundation bc i hate the way foundation looks on me. so any rec? (vegan please!!)