Who doesn’t love a good makeup or skincare product recommendation from their favorite beauty influencer? Especially when that beauty guru has very similar features or a skin tone that resembles yours, so you know you can trust the lipstick to look good. That statement goes even further when talking about the best Black beauty influencers like Jackie Aina, Shayla Mitchell, and Nyma Tang. Many of them have spoken about the difficulty they’ve faced in finding the right foundation shades or eyeshadow for their deeper skin tones, as the beauty world has not always been as inclusive as it is today. That’s why these Black beauty gurus find joy in sharing their experiences and the products that look flawless on their (and your!) melanin-rich skin - showing that beauty is all about community and diversity. Black History Month is about celebrating the many accomplishments of the Black community, and you can show your support with these makeup and skincare products on MIRA BEAUTY that your favorite Black beauty influencers love.
Jackie Aina is a fierce advocate for inclusivity and diversity in beauty, as evidenced by the #pullupforchange campaign she launched in June 2020 in support of Black Lives Matter, and her outspoken views on the lack of nude makeup shades for women of deeper complexions. Her contributions to the makeup world have made lasting change, and there’s no better way to celebrate Jackie than with one of her favorite lipsticks - Matte Lipstick in Peach Please by Mented Cosmetics. This Black-founded beauty brand makes products designed specifically for women of color, and in fact began a mission to create the perfect nude lipstick for deeper skin tones. It’s a match made in beauty heaven for Jackie, and she agrees. “There’s actual options for people who look like me, where was this company 10 years ago?” she asks in a YouTube video. Peach Please is a sweet, peachy nude that provides extreme pigmentation, staying power, and a touch of natural radiance that looks incredible on deeper skin tones, and your routine will never be the same after you’ve loaded it with Mented Cosmetics favorites!
Did you know that Vitamin C was the top skincare ingredient of 2020, with thousands of searches about the benefits of this antioxidant and how to get naturally glowing skin? And less under eye circles, and protection against environmental stress, among other things. Patricia Bright understands the beauty of this powerhouse antioxidant, and the ways it’s able to brighten your complexion while exfoliating the skin and making you look more youthful. That’s why she can’t get enough of the BioLumin-C Vitamin C Eye Serum by Dermalogica. The brand experts told her how important it is to use an eye cream with this antioxidant, as it reduces puffiness and eye bags while making you look instantly brighter, and there’s very little that BioLumin-C can’t do for your skincare routine. Powered by a Vitamin C complex for a boost of brightness and protection against free radicals, this lightweight eye serum fights the fine lines and wrinkles that form around the under eyes due to the natural aging process, as well as excessive movements in this area… making it one of the best preventative anti-aging skincare products. It also contains Salvia Hispanica (Chia Seed) Oil to reduce the appearance of eye bags and wrinkles, plus Tremella Mushroom Extract to hydrate, firm, and restore glowing skin where you need it the most. Patricia Bright is known for her honest reviews that focus on quality and wellness, and you’ll never be disappointed with one of her favorite beauty products by Dermalogica.
We all fell in love with Nyma Tang after watching her blend out Selena Gomez’s adorable Soft Pinch Liquid Blushes on her cheeks, in her Rare Beauty review video that’s been watched nearly 3 million times. Wow. And you’ll be even more obsessed with this radiant beauty influencer after trying out her favorite nude lipsticks - which range from high-end products to drugstore favorites. Like Jackie Aina, Nyma is dedicated to finding the right makeup products for women of deeper complexions, and you’ll find plenty of exquisite options in her videos. Our favorite? Color Statement Lipstick in Teddy Bare by Milani, and Nyma’s too. This daring, rich pink will truly stand out against your deeper skin tone, and makes the perfect nude that won’t wash you out or appear barely-there. Because in 2021, most of us understand the struggle of getting a nude lipstick to show up properly on Zoom calls. Once you try this $6 nude, which also happens to be a great drugstore makeup dupe for the MAC Matte Lipstick in Double Shot, you’ll never go back.
Meet Alisha Ashley’s favorite face makeup product of the year… the Power Play Foundation by Cover FX! She frequently uses this product in her YouTube videos, and says that Power Play “works for every season, looks good, and lasts a very long time.” For the record, the MIRA guests definitely agree. This liquid foundation stays on all day without smudging or fading, even in the worst humidity, and blurs the appearance of pores for a flawless, filter-like appearance. This formula also contains Fermented Algae Extract to defend the skin against pollutants and environmental stress, along with Rice Hull Powder to absorb oil and sweat without stripping the skin of natural oils. When you’ve stocked up on Power Play (available in 40 shades!), don’t forget to shop all the other Cover FX offerings throughout Black History Month. It’s one of the top beauty lines for deeper skin tones, with exclusive shade ranges and custom formulas that are healthy on all complexions. You can always count on the brand to take care of you and your skin, which is why Power Play is a top foundation that’s beloved by Alisa Ashley and other Black beauty influencers!
Shayla Mitchell, also known as makeupshayla, has a major love for Fresh… as her millions of followers on YouTube and Instagram know from watching her videos. She’s especially fond of the Lotus Youth Preserve Moisturizer, which she calls “one of my favorites” and praises for the lack of Glycolic, Lactic, and other acids that can be aggressive on the skin. Speaking of which, this 100% cruelty-free moisturizer is also as natural and friendly for sensitive skin as it gets. It’s packed with Super Lotus to start your anti-aging beauty routine - boosting radiance, strengthening the skin’s barrier, and protecting against free radicals. It also contains Star Fruit Leaf extract to smooth the look of fine lines and wrinkles, and Hyaluronic Acid to flood your face with hydration - just like all the best Black influencer-approved moisturizers! If Shayla’s words don’t sway you enough to buy this skincare favorite from Fresh, just listen to this MIRA review. “It leaves my skin feeling like it took a big drink of water without feeling heavy or like it’s just sitting there. It’s great for my combination skin. It melts softly into your skin and leaves a dewy finish without looking oily. I wake up in the morning and my skin looks radiant!”
Shalom Blac uses the Match Stix Matte Skinstick by Fenty Beauty to “help her skin look glowy,” and she’s definitely not the only one. Rihanna’s makeup brand has long been known as one of the most inclusive in the beauty world - with exclusive shade ranges and formulas to flatter all complexions. When people aren’t talking about the 50 shades of foundation and gorgeous blushes, they’re all about this stick that may be used to conceal, contour, or bronze to perfection. The cream-to-powder formula lasts all day without creasing or fading, and is available in 14 shades to flawlessly match your skin tone. Shalom uses the shade Espresso to contour, but you can also pick up a few other shades that are a couple shades lighter and deeper than your skin, respectively, to highlight and bronze. These sticks are basically an entire makeup routine waiting to happen, and you’ll see why Fenty Beauty products are so beloved by beauty influencers with deeper complexions.
Influencers, they’re just like us! And by that, we mean that they love to stock up on drugstore favorites that deliver maximum beauty at half the price of their luxury counterparts. And Raye Boyce (AKA, ItsMyRayeRaye) can’t get enough of the Sun Club Matt Bronzing Powder by Essence. It’s difficult enough to find the best bronzers for deep skin tones, as many shades will look orange, ashy, or simply not show up on rich complexions. But this one by Essence delivers all the warmth and radiance to take your look to the next level, at only $5! “I just want my face to look really warm, but still have some chisel to it,” says Raye as she blends this bronzer onto her forehead, cheeks, and jawline in a YouTube video. “I just want to bring the dimensions back to my face, but not go too crazy and too sculpted.” You’ll get this exact “chiseled but not too chiseled” look that Raye loves with the Sun Club Matt Bronzing Powder, which you can use to either contour or add a simple touch of warmth to the face. Black History Month is throughout the chilly month of February, when it’s generally more difficult to get a natural sunkissed glow, and you can fake one to perfection with this $5 bronzer that Raye loves.
Midas Cosmetics is still just a baby, founded in 2018 by Afro-Latina Rocio Nuñez. However, the brand has gained major attention in the beauty world for its glam essentials. Bronzer, foundation, highlight… all the products you need to recreate makeup looks from your favorite digital creators. Speaking of which, these creators are the foundation (pun intended) behind the brand, with influencer palette collaborations from many of your favorite influencers. One of our favorites? Neon MUA, or Darius McKiver. He was named by Allure as one of the top LGBTQIA+ Black beauty creators to follow in 2020, and has made major strides towards inclusivity in the beauty world. Like the Midas x NeonMUA Dusk to Dawn collection that features 4 all-in-one face palettes for every skin tone! With a bronzer, contour, highlighter and blush to sculpt and define your features while keeping inclusivity in mind… this is a must-have palette for a custom glow all throughout Black History Month.
“Just buy this palette if you're thinking about it. It's incredible, there's so much pigment with so much blendability, and the shades are STUNNING.” You heard the MIRA review, guys... just treat yourself to the Jackie Aina palette. Because she’s not just an outspoken voice in the beauty community for diversity and inclusion, she’s also a talented makeup artist who knows how to pick the most gorgeous eyeshadow shades for her influencer collab palette. This must-have from Anastasia Beverly Hills contains 14 hues in matte and metallic finishes - including plums, peaches, and sparkling rose gold for a sweet touch of color, and cranberry, violet, and teal to go a little more bold. From warm and cool toned neutral eye looks to shimmering glam to bold brights, the options are endless with this eyeshadow palette from Jackie Aina herself. And people on Reddit, YouTube, and beyond have nothing but positive things to say about this eyeshadow palette that’s absolutely poppin’ on deeper complexions.
Shop all the best beauty products that Black influencers love on MIRA.