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Home>Blog>The Best Influencer-Approved Brow Pomades

The Best Influencer-Approved Brow Pomades

MIRA BEAUTY • updated Nov 24, 2020
The Best Influencer-Approved Brow Pomades

Achieve your most influencer-worthy arches

It’s a fact: eyebrows are the most important feature on your face. This has been proven by not just science, but dozens of beauty influencers... and their passion for Dipbrow is as high as their net worth and Instagram followers. It’s easy to see why brow pomade is an influencer favorite, as this formula is buildable, blendable, and lets you shape your arches in a way that’s right for you. If your brows are naturally sparse, all you need is an angled brush to draw precise lines before filling in the dramatic brows of your dreams. If you were naturally blessed with good brows (you know who you are) and need a simple touch up, a few short strokes of pomade can add even more volume and definition. Once you find a beauty influencer with your brow type, it’s easy to recreate their tips and tricks for impeccable arches. But what pomade do they use? MIRA BEAUTY can help with that. Find the best influencer-approved brow pomades below!

Dipbrow Pomade by Anastasia Beverly Hills, $21

Dipbrow Pomade by Anastasia Beverly Hills
Source: Anastasia Beverly Hills

Dipbrow isn’t just one of the best brow pomades, it’s the brow pomade. It’s been described as a “holy grail” or “cult product” by dozens of celebrity makeup artists, and the list of beauty influencers who don’t use it is much shorter than the ones that do. Why is Dipbrow so beloved? This waterproof, smudge-proof, and ultra-creamy pomade glides effortlessly across your skin and brow hairs - letting you do the most amazing things with your arches. Just a few short, hair-like strokes are game-changing with this pigmented formula, and it appeals to both minimal and glam makeup lovers. If you’re looking to recreate the mega-voluminous brows you see on ABH’s Instagram feed, use Dipbrow alongside the Brow Primer and Brow Wiz to perfect Anastasia’s “Golden Ratio” eyebrow shaping technique. If you’d rather keep it simple, use Dipbrow by itself to give your brows a boost before Zoom class - because it’s still influencer-esque. Beauty gurus like Alexandra Anele, Tina Yong, and Carli Bybel are obsessed with Dipbrow, and our MIRA community is too! 98% say that this brow pomade is long lasting and delivers precise application, and 93% agree that it’s volumizing!

Ka-BROW! Waterproof Eyebrow Pomade by Benefit, $24

Ka-BROW! Waterproof Eyebrow Pomade by Benefit
Source: Benefit

“I feel like the way you dip this into the product is really important,” Desi Perkins said in a YouTube video. The “this” she’s referring to is the built-in brush from Benefit’s Ka-BROW! pomade, and she’s definitely right about knowing your angles. “I find that when I want to make hair-like strokes, I really focus on dipping the upper tip of the brush in,” she continued - revealing the secret to her more subtle brow days. Ka-BROW! is a cream-gel color that lets you shape, fill, define, and volumize your brows in just a few strokes - whether you’re just filling in sparse hairs like Desi, or going a bit more glamorous. This waterproof, 24-hour formula can be easily built up for drama and dimension, courtesy of the built-in angled brush that allows for ultimate precision. MIRA reviews give major kudos to the versatility and volumizing power of this brow pomade, and if a makeup expert like Desi Perkins loves it… you will too!

TattooStudio Brow Pomade by Maybelline, $13

TattooStudio Brow Pomade by Maybelline
Source: Maybelline

Manny Gutierrez, also known as Manny MUA, made history as Maybelline’s first male beauty ambassador back in 2017. And while we’re still waiting on a brow pomade from his very own makeup line, Lunar Beauty, it’s safe to assume that Manny has a few Maybelline products in his bag. Like the TattooStudio™ Brow Pomade, perhaps? This mega-pigmented, long-lasting product lets you sculpt your brows to Manny-approved perfection. Just map out your shape, fill in with ease, and set with a clear brow gel for Instagram glam in under 10 minutes. Brows can make or break your look - especially for Manny, who needs a flawless set of arches to frame his eyeshadow creations - and TattooStudio™ will always have you covered.

Boy Brow by Glossier, $16

Boy Brow by Glossier
Source: Glossier

Any Glossier fan knows that the brand is more about enhancing what you have, rather than completely transforming your look. You won’t be getting any blocky, selfie-inspired arches with Boy Brow… but that hasn’t stopped the brow pomade from becoming a cult favorite among makeup artists, celebrities, and beauty influencers. Heck, even Beyonce loves it. Why is Boy Brow so popular, to the point that one is sold every 32 seconds? Because it’s the ideal everyday product that’s beloved by world-renowned beauty experts and beginners alike, making everybody feel put-together and on their best brow game. This brushable, creamy wax gives you impeccable arches that look completely natural, yet perfectly precise - courtesy of a tiny brush that distributes minimal product on the brow and lets you build up color. It also adds natural volume and fluffiness to your arches regardless of the makeup look you’re creating. If the approval of Beyonce and countless beauty influencers wasn’t enough, just know that 93% of MIRA reviews say that Boy Brow is volumizing and 98% love how long lasting it is.

Tame & Frame Tinted Brow Pomade by NYX Professional Makeup, $6

Tame & Frame Tinted Brow Pomade by NYX Professional Makeup
Source: NYX Professional Makeup

“Drugstore vs. high end” videos are common in the beauty YouTuber community - comparing luxury products to their respective dupes or drugstore products to offer a cheaper alternative. And Carli Bybel was super impressed with NYX’s Tame & Frame brow pomade after using it alongside Anastasia’s Dipbrow. She claimed that her brows looked “exactly the same” with both products, and that she “backed up NYX 100%.” Us too, babe! This $6 makeup dupe delivers all the precision, staying power, volume, and mega-pigmented color of Dipbrow, helping you reach Carli-level brows on a budget. This glam queen is known for her fierce eyeshadow looks, just like Manny MUA, and they’re never complete without the right set of arches. MIRA guests also can’t get enough of Tame & Frame, with one review saying “this one works great, looks natural, and lasts all day!”

Easy Breezy Brow Sculpt Brow Pomade by Covergirl, $8

Easy Breezy Brow Sculpt Brow Pomade by Covergirl
Source: Covergirl

Eyebrows are a symbol of the beauty community, and definitely one of the most recognizable. Let’s be honest, there’s a very good chance that you could identify your favorite YouTuber purely by her brows… and it’s the best thing ever. But you don’t have to spend influencer money to sculpt and define your brows to perfection - as evidenced by one of Denitslava’s favorite pomades by Covergirl. It’s a beautiful makeup dupe for Benefit’s Ka-BROW!, with a nearly identical design that lets you stroke and shade with a built-in angled brush. The cream-gel texture is also just as rich, providing creamy color that takes you from natural to dramatic in just a few strokes. There’s no better duo in the beauty world than flawless brows and expertly blended eyeshadow, and Denitslava has mastered both with essential products from Covergirl!

Brow Cream by Morphe, $6

Brow Cream by Morphe
Source: Morphe

Morphe is a bit of an influencer haven - as the brand is as famous for their collab palettes as they are for sharp winged eyeliner and eyeshadow looks on their Instagram feed. Shoutout to our #MorpheBabes. And since you know that Morphe products are perfect for a full-face, luxury makeup look… you know you can trust the Brow Cream to give you next-level arches. Used by LipstickNick, Jaclyn Hill, James Charles and other famous faces of Morphe, you can blend the rules with this silky cream formula. Don’t think it’s only for glam makeup looks, either… as you can easily do a few strokes to fill in sparse areas and produce a simple enhancement. Shape, line, define, and volumize with this brow pomade that’s fit for a #MorpheBabe!

frameworker™ brow pomade by tarte, $17

frameworker™ brow pomade by tarte
Source: tarte

Looking for 24 hours of pigmented, creamy, and non-budging color? Only from tarte. Frameworker™ does just that… frame your eyes with experly-shaped brows that always make a statement. Even if you’re a beginner to the brow game, this blendable cream makes it easy to create lines and fill in your brows like a dream. And in tarte fashion, frameworker™ is packed with skinvigorating™ ingredients that make you look and feel good. Babassu nourishes and conditions brow hairs, Amazonian Clay reduces oil around the brows to keep the color locked into place, and Vitamin E provides antioxidant power to protect and replenish skin. As the perfect mix of beauty, skincare, and wellness... it’s no wonder that this brow pomade is so beloved in the beauty influencer world!

Brow Pomade by Kylie Cosmetics, $16

Brow Pomade by Kylie Cosmetics
Source: Kylie Cosmetics

When making a list of influencer-approved brow pomades, it wouldn’t be complete without a product from the ultimate influencer… Kylie Jenner. The 23-year-old beauty mogul isn’t just famous for her iconic pout, but her entire lineup of brow products that keep her arches looking fresh. Whether she’s at home playing with Stormi, on a talk show, or driving in her luxury car around Los Angeles! And while most of our lives are a little less glamorous, these brow pomades from Kylie Cosmetics will have the same beautiful effect on us. The buildable formula lets you easily go from subtle to striking for all occasions, and dries beautifully for a long-lasting, luxurious look. Go full Kylie with these brow pomades - available in six shades to reach influencer-worthy brow levels!

Brow Pomade by L.A. Girl, $8

Brow Pomade by L.A. Girl
Source: L.A. Girl

Los Angeles is a magical place filled with A-listers and beauty influencers - many of whom love the Brow Pomade by L.A. Girl. YouTuber Alexisjayda has nothing but praise when reviewing all six shades in her video, and your arches will reach great lengths with this sculpting and defining formula. Use an angled liner brush to shape up and create volume while a spoolie brush blends out the ultra-pigmented color… and highlight below and above your arches for extra oomph. It’s 100% waterproof and won’t smudge, fade, or budge at all throughout the day. Brow Pomade is an affordable, LA-style makeup dupe for Dipbrow or Ka-BROW!

Shop the best brow pomades that influencers love - all on MIRA!